During NAMM 2016, Ernie Ball CEO, Sterling Ball, sat down with several artists for quick Q&A’s that included the artist’s inspiration, technique, and instrument preference. Check out some photos and snippets below.

Steve Vai talks about playing with Frank Zappa

Sterling interviewing Steve.

Vai and Sterling

John Petrucci Talks About Solos

The booth was packed for John’s Pursuit of Tone interview.

JP POT wide

James Valentine Plays His Signature Guitar

St. Vincent

Sterling and STV

Steve Morse

Steve + Sterling

Joe Walsh

Sterling Joe 3

Share this Post